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Ron Sela

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Digital Marketing Articles

Explore digital marketing articles focusing on the B2B landscape, featuring strategies and insights across SEO, PPC, email marketing, social media, and more. This collection offers actionable tips and thorough analysis designed to enhance your digital marketing efforts and achieve measurable business results.

What Makes a Great Marketing Portfolio? A Guide With Tips and Examples

Ron Sela / Last updated: December 15, 2023

A marketing portfolio is a tangible representation of one's skills, expertise, and achievements in the field of marketing. It provides a comprehensive exhibit of campaigns, projects, and strategies, allowing potential clients, employers, or collaborators to assess the marketer's capabilities and

Creative Ads: How to Maintain Fresh Ideas for Creative Advertising

Ron Sela / Last updated: December 8, 2023

Creative ads capture and maintain audience attention in a saturated and competitive market. They serve as powerful vehicles for conveying a brand's message, values, and identity in a memorable and engaging way.  Creative advertisements grab the viewers' attention, evoke emotions, and create

What is KOL Marketing? Amplifying Your Reach with Influencer Campaigns

Ron Sela / Last updated: December 6, 2023

As consumers increasingly seek authentic recommendations, KOL marketing emerges as a powerful strategy to forge meaningful connections.  KOLs (Key Opinion Leaders) are influential people in your industry who have taken up leadership positions and gained respect from their peers for their

Hyperlocal Social Media Marketing: Boosting Digital Advertising

Ron Sela / Last updated: December 5, 2023

Hyperlocal social media marketing allows businesses to create content that resonates with local customers and enhances their social media presence. Small businesses can use it to grow and connect with local communities. This strategy targets potential customers in a narrowly defined area, making

Enterprise Tech Sales: Strategies for Success in a Digital Era

Ron Sela / Last updated: November 29, 2023

In the dynamic landscape of the technology business, where innovation and efficiency are paramount, enterprise tech sales have emerged as a crucial driver of organizational success. It is a linchpin as enterprise companies navigate the complexities of digital transformation and seek cutting-edge

Hitting Your Sales Target: A Blueprint for Business Prosperity

Ron Sela / Last updated: November 28, 2023

A sales target is crucial for measuring and evaluating the performance of sales team strategies. It provides a benchmark for monitoring progress and identifying areas for improvement, thus contributing to the overall growth and success of the business. By setting challenging yet

Effective Prospect Engagement: Strategies for Building Lasting Connections

Ron Sela / Last updated: November 21, 2023

In the dynamic business and marketing landscape, prospect engagement is the cornerstone for building meaningful connections with potential customers. As markets evolve and consumer behaviors shift, engaging with prospects has become increasingly complex and vital for sustained

Sales Funnel Management Best Practices for Maximum Impact

Ron Sela / Last updated: November 20, 2023

A sales funnel depicts the stages a potential customer goes through before closing a deal, and managing this process efficiently can lead to increased conversions and long-term customer satisfaction. An effective sales pipeline management system is essential for optimizing conversions, acquiring

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