Trusted by B2B growth companies since 2013

Demand Generation That Feeds Your Sales Team Qualified Pipeline

I build repeatable systems that generate qualified pipeline, not one-off campaigns that spike and disappear. For B2B startups and scaleups that need marketing to deliver measurable results under revenue pressure.

Let’s Talk Pipeline
See How I Work
Demand generation for technology companies.

90-Day Ramp

To measurable impact

Predictable Pipeline

Not campaign spikes

Strategy + Execution

Both sides of the table

Six Ways I Help You Build Predictable Pipeline

Strategy and execution across the demand generation stack. From content that compounds to campaigns that convert.

Pipeline Architecture

Build demand systems that generate qualified pipeline on a predictable schedule. Not campaigns – repeatable architecture.

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Organic Growth Systems

Content and SEO frameworks that compound attention over time. Authority-first strategy that attracts your ideal customers.

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Multi-Channel Orchestration

Coordinate paid and organic channels into cohesive campaigns. Every touchpoint aligned to move prospects through your pipeline.

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Revenue Alignment

Connect marketing execution to sales priorities. Ensure demand generation delivers what your revenue team actually needs to close.

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Performance Optimization

Measurement frameworks and attribution models that show what’s working. Make decisions based on data, not assumptions.

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Growth Advisory

Strategic guidance for marketing leaders navigating growth stages. Former operator perspective on building demand systems that scale.

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How This Actually Works

1. Honest Conversation

No pitch deck. We discuss your pipeline challenges, revenue pressure, and whether I’m the right fit.

2. Build the Blueprint

Strategy roadmap showing what systems to build, how they connect, and what metrics actually matter.

3. Execute Together

Launch and iterate. I work with your team or handle it myself – whatever gets you to results faster.

4. Optimize for ROI

Continuous measurement. Keep what performs, cut what doesn’t, scale what works.

Turn Strategy Into Systems

Most consultants either give you strategy or do the work. I do both – because I’ve been on both sides of the table as Head of Marketing and as an advisor. And when you’re ready to build these systems yourself, there’s an academy for that.

Strategic Consulting

I work directly with B2B growth companies to build demand systems that generate predictable pipeline. Hands-on guidance for marketing leaders who need to show measurable results under revenue pressure.

Demand Harvesting Academy

Learn the frameworks I use with clients – content architecture, pipeline design, multi-channel orchestration. Applied education at your own pace. Launching on demandharvesting.com.

Why Both Exist

Not every company needs a consultant. But every marketing leader needs to understand how demand systems actually work. The consulting builds it with you. The academy teaches you to build it yourself.

Frequently Asked Questions

Get answers to the most common questions about our financial advisory services.

I help you build the systems that generate qualified pipeline on a predictable schedule – content strategy, SEO frameworks, paid channel orchestration, sales alignment, and performance measurement. Not random campaigns. Repeatable architecture that compounds over time.

Both. I’ve been Head of Marketing three times, so I know what it’s like to be responsible for the work, not just the plan. I can guide your team through execution, or handle critical pieces myself depending on what you need.

It depends on what you’re building and where your business is headed. We start with strategy, move into execution, and see what makes sense from there. Some engagements are project-based, others become ongoing partnerships.

I work with your team, not instead of them. My job is to build the system and make your people more effective, not to become a permanent dependency. If you don’t have a team yet, I can help you build one.

Even better. I work best with companies that have smart people who need strategic direction and operational discipline. I help marketing leaders structure their teams, prioritize the right work, and connect what they’re building to revenue outcomes.

Agencies sell campaigns and retainers. I build systems you can own and operate. I’ve sat in your seat as an operator under revenue pressure – I know what actually works versus what looks good in a deck. You get frameworks, not just execution.

Let’s Talk About Your Pipeline

If you’re here because someone sent you, they already know what I do. Let’s discuss whether it fits what you need.

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