What is the Role of BDR in Sales Development?
BDR in sales stands for Business Development Representative. This role typically falls under sales and marketing teams and…
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What is Brand Power and How to Build It?
Brand power is a measure of the strength and value of a brand in the eyes of consumers. A…
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How to Re-Energize Your B2B Trade Show Marketing
Trade show marketing is the promotion of products or services at industry-specific events where businesses set up booths…
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What Is a QBR? A Guide to Mastering Quarterly Reviews
What is a QBR? A QBR, or Quarterly Business Review, is a meeting held every three months between…
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Sales Collateral: Everything You Must Know
Sales collateral are tools like brochures, presentations, and case studies that educate or persuade potential customers to purchase…
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Top Advertising Trends for 2025: What Marketers Need to Watch
As you look ahead to 2025, it’s important to recognize the advertising trends that will shape your strategies….
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Sales Analytics: A Basic Guide to Tools and Techniques
Sales analytics provides insights into sales activities and results to optimize strategies, improve forecasting, and boost revenue. It has…
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What is Product-Led Marketing and How to Do It Right
Product-led marketing is an approach where the product is designed to be its own best advertisement. The best…
